Wednesday, September 19, 2007
Monday, September 10, 2007
Friday, September 7, 2007
Sunday, August 26, 2007
My client, MDI, has asked me to monitor the news wires on school safety, and there is a common thread in the message from school boards who purchase security equipment: Technology will make things better.
More and more schools are purchasing new cameras, door security devices and other similar devices in a hope to make their schools better. But as a husband of a master teacher, I know that purchasing technology is just one step. There also is the more important aspect of training the staff and communicating the process of new equipment to parents.
Even though I am the contract public relations officer for MDI and LearnSafe, I find their message that technology is just one aspect to the solution very compelling. As the No Child Left Behind mandates school safety, educators must put together a plan that makes the school environment safer for their charges.
Here in San Antonio, you can see one of the largest districts in the area -- the San Antonio Independent School District -- as a classic example of a school that needs help. The district has 90 police officers, the equivalent of a mid-sized community police force and their own jail. Police officers are assigned to each elementary school. Yet, parents in that district view that school as a dangerous and look to charter and parochial schools as a viable alternative for safe school settings.
Could a change in the process help this district? I think so, but the problem is that the district administrators don't want to embrace the change needed to improve school security. Having worked with the district as a sports writer with the Express News and SAsports while getting my degree at UTSA four years ago, I know that the district is full of educrats. As author Seth Godin wrote in one book, they have a lot of competent people who won't think outside the box. Or really in the box either.
My hope is that through communications channels that the district will see the benefit of LearnSafe. I hope that school board members inside districts like the SAISD will question the need for change in their security procedures. If they address it with a program like LearnSafe, they can help improve the quality of their school security.
Wednesday, August 22, 2007
Back in the 19th century, politicians would influence the vote through the purchase of alcohol and other forms of influence. Today, my client, BroadRamp needs to get out the vote to win awards at Streaming Media West, Nov. 6-8 in San Jose, California.
Compared to the rest of the industry, BroadRamp's work is like the kid in elementary school who has the 128 box of Crayola crayons. Meanwhile, the rest of the students have the eight or 16-box set of coloring tools.
If you want to help BroadRamp get the recognition it deserves, please take a few minutes to vote for us in the encoding category.
If you are one of those Texicans who want to help a fellow company win the recognition they deserve, please take the time to vote and ask your friends to vote for us as well.
Friday, August 3, 2007
Monday, July 30, 2007
Thursday, July 19, 2007
That’s one of the reasons why I volunteered to work as the volunteer press officer for the DCI aka the Digital Convergence Initiative. Not only do I want to strengthen the relationship of San Antonio’s growing tech presence in the region outside of Texas, but I want to also build the relationship between Austin and San Antonio. I once lived in Austin while assigned to the public affairs office at Bergstrom AFB, Texas (Note: Both Hunter S. Thompson and I edited the base paper, the Jet Gazette), and like all other residents, I considered San Antonio as a nice place for a weekend getaway.
It wasn’t until I got assigned to San Antonio, and I retired from here, that I noticed the difference again in the two cities. San Antonio is a combination of retired military, conservative German and Hispanics. Compared to Austin, it has a different attitude, and driving through San Antonio is a lot easier than Austin. After leaving Bergstrom in 1982, I knew Austin had grown into a technopolitan community. Whenever I get to Austin, I feel a different kind of vibe.
Yet, even though we are somewhat different, both communities can become the base for a growing convergence of technology. In San Antonio, we have some of the top cryptologists in the world as well as some of the leading biomedical research facilities. And, it’s not just these two industries. There’s a growing expansion of other technologies. BroadRamp, a client of mine, has some major deals for its streaming media services. Rackspace is one of the largest content delivery storage facilities in the world, and my friends at Bauhaus have launched an animation sharing site.
I hope to learn about the growing technologies in Austin and to help strengthen the relationship between both communities. Sloan Foster, DCI’s new president and another SA resident, asked me to serve on the board, and I am willing to volunteer time to bring the two communities as well as others together. Already, I know where the good pit stops are on I-35. (Note: While I love the Longhorn Café in San Antonio, you can’t get a better milk shake at the Steak n Shake at Exit 227 near Austin.) I am hoping that through my work on the board, that I will help bring convergence to our two communities and hopefully get a free shake or two from the Steak ‘n’ Shake frequent customer card.
Wednesday, July 18, 2007
Here's hoping more banquet planners, symposium gurus and others in the world of public speaking take the time to ask for a short video of the speaker. I know that when I attended the SATAI banquet as their event PR guy, I was not too impressed with the ATT technology VP who spoke on the benefits of Uverse. It made me want to stay with Time Warner Cable even more.
Note: Anyone who wants to get a great video that will impress the nomination committee should call Martha Trevino, my counterpart and marketing diva, at BroadRamp.
Wednesday, July 11, 2007
Sunday, July 1, 2007
I wish that Jon and I could have connected this time to catch up, but he was heading out of town to speak to other journalists on editing. He tells me that I have a standing invite to play some poker if I back in Washington for business. All I need is a 12-pack of beer.
Afternote: How times have changed. My two daughters have not heard much about Watergate and Woodward's role in exposing the Republican party's decision to find files in the Democratic offices. So, I am buying a copy of Woodward's and Carl Bernstein's "All the President's Men" for them to understand the significance of Woodward's role in this story.
Saturday, June 30, 2007
(P.S. Kudos to Lamar Smith for his support of the San Antonio technology community, most notably the cyber security industry. I am sorry I am going to miss his presentation Monday in San Antonio.)
Wednesday, June 27, 2007
Thursday, June 21, 2007
Tuesday, June 19, 2007
Friday, June 15, 2007
My client left SecureInfo and has his own consulting firm. It's my job to rewrite his bio and then make him appealing to his customers -- government security firms. Now that I have a budget, I'll begin work on getting him a timeline to help him get customers and continued recongition for his leadership in this area.
Just after that meeting, I met with another new client. I noted the "chief" statue in his office, so I knew right away that he was a retired Air Force chief master sergeant. As a retired Air Force noncom, I saw this, and we began quickly to click together. Again, here was a guy who also served as an Air Force IG team member as well as someone who spent five years as an instructor in his career field. Right now, that information is not on his web site's bio, but that will change soon.
It's amazing how people soft sell their accomplishments. Perhaps, it's that Air Force perspective. The military demanded excellence, and many supervisors didn't show much in the way of appreciation. I have to thank Colonel (Retired) George Titus for his appreciation of what I did for him. In a five-year period, he put me in for two Air Force Achievement Medals, and he nominated me several times for military awards. While working with him, I also had Denver Mayor Wellington Webb give me "Technical Sergeant David M. Scherer in the City and County of Denver Day" upon my departure from Colorado to Italy. I rarely tell people about it, even though I am very proud of the work I did in Denver for over six years.
I guess it's like my one new client put it: "People want to know what you can do for them today; they don't care what you did previously." While I agree with that somewhat, you still have to put out those accomplishments because it shows new clients the roads you have traveled before.
Thursday, June 14, 2007
One of downtown's swanky nightspots, Suede Lounge, is getting some attention for creating a special drink for the NBA Finals.
It's called the "Manuchelada" and it's a version of the classic michelada.
The recipe from general manager Sarah Hartman and marketing guy Matt Scherer features Heineken (because it's supposedly Manu Ginobili's favorite beer), lime juice, Worcestershire sauce, Tabasco and some other seasoning in a Twang-rimmed glass.
Enjoy one during the next game. Or before. Or after.
Saturday, June 9, 2007
Wednesday, June 6, 2007
1) I don't care what color, gender, faith or background you had before working with me;
2) As long as you do the job, I will always support you.
3) I will do everything I can to help you advance your career.
As someone who came on active duty when the Air Force opened their doors to non-traditional jobs, I know there were some growing pains with the military. Yet, today women in the military do everything but fly fighter jets, and truthfully women pilots are better "sticks" than their male counterparts.
Sunday, June 3, 2007
Rim glass with Twang chili-lime salt
Fill with ice in a pint size glass
Squeeze the juice of one half lime onto ice
Shake half a teaspoon of celery salt and a half of a teaspoon of pepper into glass
Add two dashes of worchestire sauce to the mix
Add three to five dashes of Tabasco (according to taste)
Pour Heineken over mix
Shake in large shaker and pour back into glass
Rim glass with Twang orange or tangerine flavored rim sugar
Fill with ice
Add 1.5 ounces of X Rated Fusion Liquor
Pour ¼ can of Red Bull and one ounces of cranberry
Shake in large shaker and pour into large martini glass
Rim eight-ounce martini glass with Twang banana flavored rim sugar
In a mixing glass, add 1.5 ounces of Malibu Rum
Add three ounces of pineapple and three ounces of cranberry
Shake content and pour mix through strainer into Highball glass
Thursday, May 24, 2007
However, the message of President Fox was pretty impressive. Here is a man whose grandfather immigrated from Cincinnatti after his great grandparents immigrated from Germany. Fox told the media about his grandfather how his penniless ancestor made a life for himself in Mexico. Today, we Americans rely on hard working Mexicans for our trades and other services. Yet, how can we build a wall to keep those hard working people out of our country. As someone who had his relativ es immigrate to America, I couldn't agree more.
To my friend, Chris Day, it was a honor to work with you on this.................
1) I used to think the truck drivers in Texas were bad, but there nothing quite as challenging as those hillbilly drivers heading downhill from Lookout Mountain;
2) Tennesseans are true Southerners. We Texicans think we're from the south, but we don't fry all of our food;
3) The folks in Chattanooga are still proud of that old Glenn Miller song, and I wish I had the time to visit the local train depot. Perhaps, the next time I'm in town I can do that......
I gotta put together the article with the pictures for the folks at Security Magazine in the next couple of days as well as deal with Peter, my oldest son, and his graduation from Morton Ranch or as Pete calls it "Moron Ranch" on Sunday.
Thursday, May 17, 2007
Tuesday, May 15, 2007
Tuesday, May 8, 2007
Tuesday, May 1, 2007
Monday, April 30, 2007
Two weeks ago, Hendricks did a great job of describing the benefit of MERPs and how Hero Logistics, a San Antonio Toyota supplier, is saving money through the use of this unique insurance product in his column.
Here's David column in case you missed it:
David Hendricks: Plan lets firms cut health costs
Web Posted: 04/18/2007 10:40 PM CDT
San Antonio Express-News
Companies like to offer gold-plated health-care insurance plans, but not when premiums rise faster than employers can afford.
Does a company pay the higher premiums? Or do they reduce the premiums by agreeing to higher deductibles, which would increase employees' out-of-pocket expenses?
A rarely used third option can be used, especially by small companies struggling to keep their benefits competitive with other employers.
It's called a Medical Expense Reimbursement Plan, or MERP.
Instead of paying higher premiums at renewal time, a company could raise deductibles for such high-cost claims as operations and hospitalizations.
• Medical Expense Reimbursement Plan
That kind of decision can lower premium costs dramatically. For example, a company with 20 covered employees can save $800 a month.
Companies selecting the higher deductibles could set aside the $9,600 in annual premium savings, or any amount it wishes, into a MERP account.
When an employee or covered dependent needs hospitalization or an operation, the deductible would change from $250 to $1,000. The MERP account allows the company to cover the extra $750 in deductible costs.
At the end of the year, the company's surplus of unused MERP funds can be applied to the following year's premiums, or the balance may be forwarded into the next year's account. Either way, the company saves money.
The result is that both the company and the employee lower their premium costs. MERP funds and the accrued interest remain tax-deductible to the company as long as the dollars eventually are applied to health claims or insurance premiums.
Health-care plans with deductibles as high as $2,500 or $5,000 are available.
The risk comes when employee deductibles total more than funds set aside. Among policies nationwide, however, only 5.8 percent of employees ever maximize their deductibles. That alone indicates the extravagant cost for low-deductible health-care insurance plans.
Two Toyota supplier companies recently switched to MERP plans administered by Diversified Employee Benefit Services Inc. in San Antonio.
HERO Logistics, with nearly 200 workers, and HERO Assemblers, which soon will employ 40 people, switched to a MERP plan this year.
"The plan is transparent to the workers," said Ray Romero, president of HERO Assemblers and vice president of the logistics firm. The workers do not notice the difference because their deductibles remain at $250 even though the company bought a $1,000 deductible plan.
Companies could administer their own MERP accounts. However, most will choose to hire an outside administrator to manage the fund, partially to avoid possible lawsuits alleging bias or mismanagement.
In a way, MERP plans are like flexible spending plans that many employees maintain with their own money. In a flexible spending plan, employees divert a certain amount of dollars from each paycheck, free of income taxes, into a fund to cover medical expenses that insurance does not cover.
With a MERP, the company covers those higher deductibles instead of having the employees do it.
"The beauty of the MERP is that the employer controls the dollars," said Stephen Geri, managing general agent of Diversified Employee Benefit Services.
Romero said workers do not choose an employer for its MERP. "Just having a good plan is what matters," he said.
To the extent that a MERP can help an employer maintain a "good plan," it can give a company a competitive edge by holding down costs.
Thursday, April 26, 2007
On another note, I was glad to see such a great story for my newest client, BroadRamp. They have some unique technology that they are only scratching the surface in terms of publicity. I look forward to working the challenges of helping them along with my other clients.
And if you have an extra copy of Tuesday's Express News with the business section (not reserved for your bird or puppy in training), please send those extra copies of your paper to Martha Scherer at 21 Ridge Drive, Decatur, Illinois.
My 75-year-old Mom still has my clips from my days as the sports editor for the high school and for my tour of duty with the ISU Vidette. She'll add it to my scrapbook after she shows all the ladies at the local Eagle grocery.
On another note, I am amazed at how many people don't know about Captain Hook and the Medicine Show.
So for those of you who don't remember 1972, here's a recap of that great song:
(Shel Silverstein) Dr. Hook & The Medicine Show - 1972Ha, ha, ha, I don't believe itDa, da, ah, ooh, don't touch meHey, Ray!Hey, Sugar!Tell them who we are .....Well, we're big rock singersWe've got golden fingersAnd we're loved everywhere we go (that sounds like us)We sing about beauty and we sing about truthFor ten-thousand dollars a show (right)We take all kinds of pills that give us all kind of thrillsBut the thrill we've never knownIs the thrill that'll get ya when you get your pictureOn the cover of the Rolling Stone(Rolling Stone) Wanna see my picture on the cover(Stone)Wanna buy five copies for my mother (yeah)(Stone)Wanna see my smilin' faceOn the cover of the Rolling Stone (that's a very, very, good idea)I got a freaky ole lady name a cocaine KatyWho embroideries on my jeansI got my poor old grey haired daddyDrivin' my limosineNow, it's all designed to blow our mindsBut our minds won't really be blownLike the blow that'll get ya when you get your pictureOn the cover of the Rolling Stone(Rolling Stone) Wanna see our pictures on the cover(Stone) Wanna buy five copies for our mothers (yeah)(Stone) Wanna see my smilin' faceOn the cover of the Rolling Stone(Hey, I know how, rock and roll!!)[Freaky Guitar Break](Ah, that's beautiful)We got a lot of little teenage blue-eyed groupiesWho do anything we sayWe got a genuine Indian GuruWho's teaching us a better wayWe got all the friends that money can buySo we never have to be aloneAnd we keep getting richer but we can't get our pictureOn the cover of the Rolling Stone(Rolling Stone) Wanna see my picture on the cover(Stone) Wanna buy five copies for my mother (I want one!)(Stone) Wanna see my smilin' faceOn the cover of the Rolling StoneOn the cover of the Rolling Stone(Man, I don't know why we ain't on the cover, Baby)(We're beautiful people)(I ain't kiddin', why, we would make a beautiful cover(Fresh shot, right up front, man)(I can see it now, we'll be up on the front)(Smilin', man ...... ahh, beautiful!)
Saturday, April 21, 2007
Few people realize it just yet, but the United Nations has decreed that 2008 is the "International Year of the Potato." As the publicist for Twang, I am going to help the media discover that the simple spud is such an important veggie. And, my goal is to convince them that all potatos should have some simple Twang seasoning especially with French fries and a burger.
Tuesday, April 17, 2007
1) Get both WOAI and KTSA to do radio interview on the topic;
2) Get KENS 5 and KSAT 12 to do interviews with us;
3) Mangage a 15-minute segment with the Thompson Brothers on WOAI 1200 radio;
4) Arrange an interview with Bill Zalud at Security Magazine and arrange for a webinar on campus security.
Back in the days of our work with SecureInfo, we often called each other when the media reported about viruses and other concerns. It was not uncommon for one of us to call the other guy at 4 a.m. and start working on setting up media interviews. And, with the local media, many of the guys I called at the early hour have advanced to news directors jobs at their stations, so it was easier for us to get through to the decision makers.
Still, after all these years of working with Mike, I learned something today. And that was that it's always important to help visiting media understand the story in full before even doing an interview. Mike or I, with the help of his staff, showed the media how MDI had helped clients like the San Diego ISD with educational security platforms before doing any interviews. That helped the media understand the story before they talked to our selected experts. As we were waiting to go on the air with Jason and Rob Thompson, we talked with an MDI affiliate who said they had problems with a story in another part of the country. An electronic media type had thought that this company was already doing work with Virginia Tech. They of course led the story on their local newscast with the "a local company is already doing work with Virginia Tech...." story.
So, I learned the importance of making sure the media understood the story before having them do the interviews. At times, it took Mike and I an hour to complete the background before giving the reporter/cameraman the interview. While I have not seen the stories done on MDI yet, my phone isn't ringing either.
And finally, here's a kudo to Mike Garcia. Anytime you can do an interview with the Thompson Brothers and keep 85-percent for your message is a major accomplishment.
Sadly, this story is ongoing, and I hope that we can convey to major decision makers the better processes to help secure college campuses. My 18-year-old so Pete is going to be a freshman this fall at Lamar. Meanwhile, my almost 22-year old step daughter, Jen, is going to law school (she has already been accepted at Mercer). So, I have a vested interest in helping keep them and my younger, Kate, a 15-year old freshman safe from the kinds of tragedies that are occurring more and more frequently.
Saturday, April 14, 2007
Monday, April 9, 2007
PR: When you can get the Express News and the San Antonio Business Journal to work together, that's pretty impressive especially for an awards banquet. Kudos to both Catherine Dominguez and Susan Sapporito for their work at the Business Journal and to Laura Lorek at the Express News for her great article on David Spencer, the 2007 SATAI Tech Hero of the Year. I also got great coverage from WOAI and KTSA. And, I have the chance to work with Randy Beamer on more and more technology stuff.
Video: The audience seem to love the John Dickson tribute video that my team put together. I had to miss Florida winning their second national title, but it was worth it to hear the response from the folks who saw the video. Kudos to David "Maxx" Villarreal for his sharp shooting and editing work.
I'm glad that the SATAI banquet is over, but I hope that I will continue to work with them to promote technology in my adopted hometown of San Antonio.
Tuesday, April 3, 2007
Keith Frederick, the founder of SecureInfo, has agreed to speak to TASA on April 19 at the Bright Shawl. I consider Keith to be the "godfather" of the cyber technology movement in San Antonio. Regardless of your computer usage, it's worth a chance to hear him speak on this topic.
Saturday, March 31, 2007
A toasted bun that's hot to the touch. A mountain of shredded lettuce with a few pickle chips and thin slivers of tomato. Slices of crisp bacon. A dollop of mayonnaise and a smear of mustard. Oh, yeah, and a big old patty of ground beef that's dripping with juicy flavor.
Is your mouth watering yet? If so, then you know the reason why so many people keep returning to Longhorn Café.
The people in the kitchen know what makes their 'Big Juicy' work.
Sure, there are variations on the ingredients listed above: slices of cheese, jalapeños, mushrooms, refrieds and guacamole. And Longhorn makes sure each ingredient is as good as possible, which goes a long way toward explaining why you can find lines at any of its four locations in
John had done a previous review of the Longhorn that wasn't too flattering about three years ago. With a little work on my part, Paul was able to change his perspective on the changes he made to the restaurant.
My biggest highlight of the trade sow was seeing the Doobie Brothers perform Wednesday night at the Pelco 20th birthday party. Sloan Foster, the chief marketing officer, Armida, scored some tickets to the event. Seeing that show was like going into Marty McFly's Delorean and going back in time. However, while leads Tom Johnston and Pat Simmons have gotten a little older, the show was very tight.
Seeing the Doobies was the personal highlight of the trip. However, the stay at Circus Circus was a little disappointing. Yes, I knew I was staying in a moderately price hotel when I booked it, but not having your room cleaned in two days was disappointing. When I spoke to their managemet, their cleaning staff said I told them that I didn't want service. Kindof hard as I was out of the room for the most part of the trip. Overall, if you are looking for a roof over your head and you don't mind lots of children, the hotel is not that bad, but understand too that you are going to a hotel with a "terrible" service mentality.
On another note, the hotel and most of the Strip also could improve the availability of wireless access. After three or four times trying to access my usually reliable Sprint card, I gave up on the email. If you are a friend/client/associate, please know that I am working through the weekend to get back to you.
P.S. I think the folks at the Ever Ready Battery have the wrong person to represent their product. Instead of their well known bunny, they should replace him with my client/friend and buddy Sloan Foster (see pix above.)
Wednesday, March 21, 2007
Thursday, March 15, 2007
Tuesday, March 6, 2007
Saturday, March 3, 2007
If you have plans to celebrate St. Patrick's Day in two weeks, plan on stopping for a pint at Dirty Nellie's pub in the Hilton Palacios del Rio hotel. The famed Irish pub will feature the lime beer salt of my client, Twang for its margaritas and draft beer. Victor Cervantes, the hotel's food and beverage manager, tried some samples yesterday, and he loved the flavoring so much that he is going to add it to all his bars just in time for the patron saint of Ireland's official feast day.
Victor also helped Twang by using their Cocktail Candies flavorings on several drinks during a segment on WOAI's Living Show in early February. Gotta say that I appreciate Victor's help in promoting the Twang brand.
I am not one of those guys who, unlike my wife, is good at Christmas Cards and staying in touch. However, thanks to my alumni magazine, I am starting to find some old classmates. One old classmate is Mick Hubert, a fellow ISU Vidette and WIGN staffer. I worked with Mick on the radio station, where he and I did a weekly NFL picks show. Sad to say, Mick had a better record that year. From there, he and I worked together on the ISU Vidette. Today, the Mickster is the voice of the Florida Gators, and that's pretty cool because my wife, Jackie is a '74 Florida alum. Somehow, after the basketball season, I will try to drop Mick a line to catch up.
The unique thing about ISU (aka Illinois State) is that so many of my colleagues from the Vidette staff have done well in the communications field, despite the fact that my alma mater didn't have a journalism or true TV school.
Friday, March 2, 2007
Bill Zalud, editor of Security Magazine, and a guy that I owe a cerveza or two.....
Ralph is another DINFOS "trained killer," a graduate of the famed Defense Informtion School http://www.dinfos.osd.mil/dinfosweb/ that was originally based in Indianapolis but has now moved to Fort Meade, Maryland. By the way, two former vice presidents -- Al Gore and Dan Quayle -- both are fellow graduates along with regular working stiffs like myself and Ralph.
Like me, Dan Quayle is a proud graduate of the Defense Information School along with Al Gore and Pat Sajak of "Wheel of Fortune" fame.
Thursday, March 1, 2007
Tuesday, February 27, 2007
Monday, February 26, 2007
Armida is going to showcase their Videlity software at Holt Caterpillar, March 8, 10 a.m. to 2 p.m. If you are interested in this technology, please call Michelle Brown, 210-403-9242 (Ext. 114) to get a reservation.
Thursday, February 22, 2007
Note to all Cub fans: Is this your year or will the Cubbies wait until the 100th anniversary of their last World Series victory to win another one?
So far, Security Dealer Magazine http://www.securityinfowatch.com/cover/security-dealer/1SIW and Security Magazine www.securitymagazine.com have confirmed appointments. I am also dealing with the folks at Security World magazinehttp://www.securityworldmag.com to set up meetings with their editorial staff.
Wednesday, February 21, 2007
Well, there is an actual program designed to help small businesses and researchers find the seed money to help serious researchers take their idea from the drawing board to full production. The Small Business Innovation Research program is a government program to help small business types get funding for their research.
Jill Dickman, UTSA Institute for Economic Development, is one of the best experts on this program, and she’ll speak at the March 15 Technology Advocates of San Antonio (www.tasa.org) program 11 a.m. to 1 p.m at the Bright Shawl, 819 Augusta St. I have worked with Jill on the behalf of one client, and she has been involved in the program for many years. In San Antonio, we’re lucky to have someone of her capabilities who is willing to help small businesses succeed in this program.
In addition to having Jill speak, Renee Wesley-Case, executive director of the Air Force Outreach Program Office, is also slated to speak on how small businesses can get contracts through the military. Danny Sheron, the principal, Adolos Strategic, and a TASA board member, said Renee will help small businesses understand the process for registering their “bidness” with the federal government.
Lunch is $20 for TASA members; $25 for non-members. Annual individual membership is $15 and $75 for a business. So that TASA will have enough “chicken surprise” on hand for everyone, you should call Tina Gonzales at 210-824-4106 or via email at firstname.lastname@example.org.