Tuesday, December 30, 2008
Brad's interview on Fox News the week before Christmas shows the potential of this medium. The trick though is that the distributors of the messages respect the opt in phase of getting a number. In time, one hacker will tap into the potential of this and a person's cell phone will fill up with enough flotsam that many will find another phone.
Monday, December 29, 2008
Sunday, December 28, 2008
Monday, December 22, 2008
Thirty years later, I haven't forgotten the look of the paper's secretary when she told me that "Mr Sayers had called and he would like me to call him back."
As for Veeck, I thought I would have to leave a message, but I was patched through into him for what turned into a 20-minute interview on the merits of amateur college baseball as opposed to Class A minor league baseball.
As a publicist, I have never forgotten the professionalism of both individuals. I try to help my clients understand the need to respond to questions from journalists.
Dryer safety vents provide a great way for insurance companies to market energy savings and home safety
Tom and Larry started the product after cleaning out dryer vents for their customers in the Garden State. I'll be working with my friend, Jack Terrazas, the chief executive officer of Market Trends, to help him work with major insurance companies to realize the value of underwriting these devices.
It's my hope that insurance carriers will see the value of buying these devices to help lower the risk of home fires for their customers. I believe that Tom and Larry's product will help insurance agents promote safety as well as help them lower their energy costs. And, that combination of energy savings and loss prevention will make it an ideal product for insurance companies that want to find some innovative ways to reach their customer base.
Saturday, December 20, 2008
Here's a hope that we can focus on other things than gifts. I like the gift giving attitude of Kevin Koym, one of the founding fathers for Tech Ranch. Instead of buying gifts, he's going to donate money to microlending firms so that people less fortunate can build a business. As he said yesterday over lunch: "A $25 loan can help a small business guy build a better way to distribute tortillas in Honduras."
I admire people like Kevin who don't get caught up in the hype of the holidays. It's hard for most of us to realize we have a closet full of clothes and a pantry with everything we need. The endless blitz of holiday advertising messages compels us to buy and buy and buy things to spread the holiday job. However, I think my friend, Kev, has a better focus on the holiday.
Here's hoping that more of us see the value of spreading our holiday wealth with those who need it more. And, here's a hope that those of you reading this will find a holiday filled with the spirit of the season.
Tuesday, December 16, 2008
- They get reporters bundled up in parkas at key intersections.
- The news anchors tell everyone to slow down.
I noted one weather reporter noting the ongoing Texas Department of Transportation bridge reports, and I wonder if the local state transportation types have thought of using Twitter or other social media tools to update folks on possible bridge closures. Perhaps, one of the local news stations could figure out a way to use their reporting capabilities to update these closure through Twitter.
Monday, December 15, 2008
It has taken years for me to overcome the loss of Andrew's death. And, today, I have to admit that I still miss holding him in my arms. His birth has always made the holidays difficult for me, but I have to thank my second wife, Jackie, for helping me overcome his loss.
Friday, December 12, 2008
I don't claim to be a newspaper industry analyst, but there is a trend among this industry that is starting to ripple through it like the auto industry. First, there's a story about the Chicago Tribune declaring Chapter 11. And, then there was the Austin Statesman tweetup last night in south Austin. While most people won't see the relationship between the two, I, the would be media analyst, saw the relationship between both events.
In a group of about 75 folks, I was the oldest guy in the room and perhaps the only one who had purchased a copy of the Statesman to read. From talking to the other social media advocates who came to the party, I was one of those rare birds who still reads news the old fashioned way. Even more surprising was that most of the other folks in the room didn't think of the Statesman as a primary information source.
To the Statesman's credit, it is starting to embrace Twitter as a way of communicating to younger readers. However, how can it increase the eyeballs to its Twitter site and also increased its advertising base?
That's the question that the Statesman Twitter team has to really embrace just like the San Antonio Express News. As someone who had a two newspaper a day habit as a teenager, I am starting to look at alternate sources for my news. I definitely am spending less time with the print copy of the Wall Street Journal and Express News as part of my morning ritual.
So, here's a couple of strategic thoughts to help the newspaper and publishing industry:
1) Print editions will be obsolete in five to 10 years. Now is the time to really embrace social media efforts and increase the viewership of original editorial content.
2) Journalists will have to gain a foothold in the social media world. Newspapers have to teach their reporters how to cultivate followers like Laura Lorek at the Express News and Omar Gallaga at the Statesman. Both use Twitter as a way to communicate what they're working upon. Yesterday, I followed Omar's efforts to get a story about an "open source" from the Austin Independent School District through the day by monitoring my Twitter account.
3) Newspapers need to ramp up their efforts in the classroom. Their community affairs staff needs to help educators embrace the use of their newspapers with middle school and high school students.
The media can lead the transition to the new methods of getting news. Or, it can sit on the sidelines and wonder why it's losing a lot of revenue.
Wednesday, December 10, 2008
Noted Rabbi Yochonon Goldman of Lubavitch of Center City in an article in the Associated Press: "People are very security conscious, and this is simply a precaution. It's sad ... but it's the reality we're faced with."
As a marketing and public relations guy, I have to admire the work of New York based Brickhouse Security for providing this public service to local churches. I am sure that by their simple community service gift, they're adding new customers.
Monday, December 8, 2008
My client, Gravely & Pearson LLP, won a major case against Allstate insurance. Below is the press release about a case involving the insurance company and Fred Klecka, their former SIU investigator.
A San Antonio jury awarded a $1 million verdict against Allstate Insurance Company in what attorney Matthew Pearson termed a case where his client was forced to choose between his freedom or his job.
Fred Klecka, a former Allstate special investigation unit (SIU) adjuster uncovered fraudulent claims handling by a co-worker that occurred over six years and involved more than $1.3 million. The fraudulent activities led to a criminal investigation conducted by the FBI.
“Our client was told not to cooperate with the FBI or he could lose his job. He chose to disregard the illegal instruction and continued to assist the FBI,” Attorney Marc Gravely, Pearson's partner, said after Monday's verdict in the 150th District Court of Bexar County.
Klecka helped the FBI with their investigations of Roland Villarreal, an Allstate contractor, and Chandler Bruton, a claims adjuster. Both were convicted two years ago in federal courts for insurance fraud.
“I appreciate the fact that the jury recognized that our client was wrongfully terminated However, I am especially gratified that the jury decided to punish Allstate for their conduct,” Pearson said. “Hopefully, this will prevent another Allstate employee from being placed in the same dilemma.”
The jury awarded Klecka $337 thousand in compensatory damages and another $500 thousand in punitive damages.
Friday, December 5, 2008
So, I am having a late Friday meeting with a friend/client/colleague at a well known San Antonio bar, when we got to discussing public relations. "So are you good at public relations stunt?" this f/c/c asked.
"No, the truth is that the media knows when you're pulling a publicity stunt," I said. "The media will pick that up. But, if you are someone who is reliable and wants to communicate with them, then you will become someone that can generate some positive publicity."
As I was thinking about the conversation on the drive home through Friday evening traffic, I thought about David Meerman Scott's latest communications effort. David is promoting his latest book, and he came with the concept of a "world wide wave." He asked people through his blog, via his Tweet to contact him about his upcoming book, due out in March.
To some cynics, such an effort could be considered a publicity stunt, except he is using the social media stream, especially Twitter. As someone who follows David's tweets, I saw his post and read his blog.
So, because I trust David, and we have had several online conversations with him, I took the time to contact him with my photo and a request for a poster. It's because I have a relationship with him that I don't think of this as a marketing or publicity stunt. Rather, it's a communications opportunity. Through Twitter, he invited me to take part in something.
I admire him for his concept and the fact that he followed up with an email after I sent him a video clip of me. And, I appreciate the fact that when I blog about him that he takes the time to respond.
While the public relations channels has changed a little, a smart communicator realizes that it's important to have a dialog with a media person. I think that in the course of a couple of minutes that my f/c/c got this concept. Here's hoping that other younger communicators will learn to train their f/c/cs to look at public relations as an opportunity to share information instead of creating a stunt.
Suffice it to say that I miss her a lot, but I am also proud of the fact that she was one of seven science educators selected for this fellowship. My wife's legacy is her students. She's the kind of teacher that her former students love her for what she taught them. A few of them have become doctors and scientists, but most of them have become people who appreciate the beauty of science and nature.
Thursday, December 4, 2008
Espada Logistics and Security Group
expands its maritime security operations to Gulf of Aden
SAN ANTONIO – Espada Logistics and Security Group, a privately held company, announced today that it has expanded its base of operation from South America to the Gulf of Aden by providing onsite security and consulting services to the maritime industry.
“Despite the increase in military patrols from NATO, Russia and the Indian Navy, Somali pirates have increased their attacks against the ships that transit this region,” Jim Jorrie, the president of Espada Logistics and Security Group, said.
“This was a natural fit for us as we already had a large roster of ex-Special Forces personnel with anti-piracy and anti-insurgent operations experience,” Jorrie added. “Our desire is avoid a conflict in the first place, but if necessary our highly trained and experienced team members can quickly and successfully defend a customer’s assets from a pirate attack.”
Espada Logistics and Security Group has provided similar security services in South America for the past five years, protecting oil and gas exploration teams from FARC and ELN insurgent fighters. The company originally hired former American and Columbian military Special Forces personnel to provide security as well as logistical support services in the southern hemisphere.
“Like our work in South America, our security teams for the Horn of Africa have access to a vast information network that allows them to get the latest intelligence and threat assessments for our maritime customers,” Jorrie said.
About Espada Marine Services (EMS): Espada Marine Services (EMS), a division of Espada Logistics and Security Group LLC www.espadaservices.com , provides a comprehensive suite of security services for the merchant marine and offshore industries. EMS team members understand the international laws and the strict rules of engagement (ROE) to deter conflicts at sea. EMS’s highly trained and experienced team members can quickly and successfully defend our customer’s assets from a pirate attack. However, EMS team members primarily focus on ways to discourage pirate assaults so our clients can travel around the Horn of Africa and through the Gulf of Aden
Wednesday, December 3, 2008
I hope I'm not offending anyone when I say that I’ve found that the majority of people who email me to ask me to be a part of their LinkedIn network fall into one or more of these three categories: 1) I do not know them 2) They are salespeople or 3) They are looking for a new job.
Of the nearly 450 people who are in my group, I have to admit that half of them I never met in person. By establishing a Linkedin group for former military public affairs types called the DINFOS Trained Killers, I have created a network of over 300 fellow PR professionals. Yet, I respect our connection within the group enough to not sell them anything. Through LinkedIn, I found two former PA colleagues who have helped me with some information I would have never ever gained.
So, yes, David, I agree with you that when you are as famous and successful as yourself, you don't need a Linkedin profile. I follow you on Twitter and I read your blog whenever there's time in my schedule. However, I will continue with a LinkedIn profile that is selective in its connections.
Saturday, November 29, 2008
Orlando airport incident shows that TSA and Orlando police should not air their dirty laundry in the media
First, the facts of the story. According to an article written by Thomas Frank in Friday's newspaper, Thomas Anthony Munoz boarded a plane with the weapons and drugs. Munoz worked as a contractor at the Orlando airport when he boarded a Delta contract flight from central Florida to Puerto Rico. According to the article, Orlando police knew that Munoz had guns as he boarded the plane. They notified the TSA of Munoz' status as he boarded the flight from Florida to Puerto Rico.
Munoz's arrest has brought the Transportation Security Agency's Inspector General to call for a screening of all contract employees who work at the airplane. Franks article stated "that the IG report stated "Munoz evaded airport security by carrying the duffel bag through an employee entrance that leads to airplanes."
As a former government public relations supervisor, I have seen one effective way on what to do when confronted with a mess like this. The smartest way is:
1) To admit errors.
2) To tell the media that you learned from them and how you're going to fix it for the future
3) To move on to find a way to improve upon the process. The media will check back to make sure you keep your promises.
Such a confession does not make for a page three story in a national newspaper. However, the Orlando Police Department and the TSA got into the "who's at fault" issue about notification of Munoz's ability to smuggle the guns and drugs onto the plane which Franks reported in his article. By airing their issues in public, it created the media poopfest that sells newspapers instead of really addressing the issue.
Thursday, November 27, 2008
Now, with the help of several of my security integrator clients, I have seen how security cameras can now be used for helping elderly people and their families deal with falls. I have an 82-year-old father-in-law who lives in Miami, Florida. While visiting him, he fell on the way to this office.
And, then I have my dad, 76, who is taking care of my mother, who is suffering through the first phase of Alzheimers. While my pa still walks and rides a bike, he's getting a little feeble. And, the weather in Decatur, Ill., is not that great in the winter.
John Barney, the vice president and owner of TriStarCommercial in Austin, tells me that there are new tools for home security systems that provide sensors. For example, if one of my parents doesn't go into the kitchen every 8 to 12 hours, it could send an alert to my cell phone.
I like that option, but I believe that a home security system with a camera placed in the kitchen is a better option. I can remotely check on my 82-year-old father-in-law or my parents in Illinois from my laptop computer.
While the concept seems pretty straight forward, getting acceptance from them is another story. They don't want to give up their independence and the thought that I could monitor them is not that appealing.
So, I am working with some mainstream reporters on the value of having elderly folks or their children install a security system, especially for folks who are downsizing from a large home to a garden home or a condo. It's my hope to work with reporters to help them understand that when someone moves into a smaller home for their Golden Years that they add a new video system instead of the traditional keypad security system.
Adding a professionally installed system will cost $500 or more, depending on the cameras and the system installed. However, the cost of such a system can become amortized into a new home loan. My friends who are professional realtors advise that it's easy to add such a device into a loan package.
Having a professional security system will provide peace of mind to people like me who have elderly parents. Will I convince either one of them to add such a system? I like the Detroit Lions' chances against the Titans in today's Thanksgiving game better than the possibility of them wanting to add such a system.
Thanks to that handy little Google news search tool, I know that Matt Scherer, the right handed reliever, was named to the 40 man roster of the St. Louis Cardinals. And, if you know anything about me, you know that I bleed Cardinal red during every baseball season.
I have this vision that the other Matt Scherer will make it to the big club next year, and my baby brother, the one with the connections to get tickets for the Cardinals in St. Louis are sitting in seats as the Cubs are in town. My little brother, God bless him, has become a Cub fan. When he was little, he was somewhat neutral, but I believe his wife, a lifelong Cub fan, convinced him to follow the team during his courtship.
As comedian Jeff Allen once noted: "Happy Wife, Happy Life."
But I am off track here. Let me get back to my vision and dream for 2009. It's the bottom of the ninth. The Cardinals are holding a one run lead with two outs and Derek Lee at bat. My namesake strikes out Lee, and my brother is so upset, he leaves me at the park.
Wednesday, November 26, 2008
But back to the facts of the case. According to today's Miami Herald, Starsky Garcia, a 27-year-old man was shot to death in the parking lot of a North Miami Beach apartment complex almost two years ago.
The Miami newspaper noted that during a four-year period when Garcia was murdered by an unknown gunman, police recorded 24 burglaries, nine assaults, three shootings and two robberies at the apartment complex. According to the newspaper, the apartment management company responded to the growth in crime by not fixing a fallen fence or a broken security gate. Nor, did the firm add a security firm or security cameras, the Herald reported.
According to Douglas McCarron, the attorney who represented Garcia's family in the civil law suit, the owners "stuck their head in the sand and basically told residents they're on their own.''
Will this $8 million settlement motivate other apartment firms to upgrade their security? Sadly, it won't motive owners of companies like this one. The only solution is for a judge to require the ownership group to spend three months living fulltime in the complex in addition to their financial penalty.
However, this settlement could be the impetus for other businesses to consider an upgrade in their security system. While it wasn't apparent from the Herald article, who is going to pay Garcia's family for his death, I would suspect that there was an insurance company who will pay for this loss.
Security integrators, by convincing their apartment and multi-use customers, to upgrade their systems could help prevent future lawsuits. And in turn, having a more advanced security system could eventually lead to lower insurance premiums, especially if the property's staff is well trained on the equipment.
Tuesday, November 25, 2008
After driving through Florida and speaking to my uncle, the former pest expert, I kind of likened what I do to what my favorite relative on my mother's side did for a living. Like those who think they can call a local media to get a story placed, I believe companies who try to do the self help model are like the folks trying to rid their house of cockroaches with a can of Raid instead of getting professional extermination help. Buying a can of bug spray may kill a few, but it doesn't finish the job.
Here's why the self help appoach provides limited results. A professional public relations counselor has been through interviews and knows the kind of questions a reporter may ask. By helping prepare their client for even a simple question such as financial earnings, they can help them proactively respond to what may have been an annoying question.
Secondly, a public relations professional knows how to tailor a story for the right medium. 20 years ago, the media approach was easier with only TV, radio and print. Now, with the addition of social media, a good PR person should know how to reach those kind of communication outlets.
And, finally, here's why a PR professional is like a professional exterminator. When a business has a public relations emergency, a smart communications expert knows how to use the media to help mitigate any possible reputation damage.
So, businesses have a choice. They can go the "can of Raid" approach to their public relations program, or they can work with a professional who understands the nuances of working with the various medias.
Monday, November 24, 2008
A reporter in North Carolina posted a question on this topic, and it got me to want to blog about it. First, the grief process for anyone who loses a child is difficult. There are family grief support groups out there, but a blogging site allows those of us who have problems sharing our grief to write about it.
From reading the query, it appears that the reporter is trying to set up a site for her newspaper. I would think it would be on the scale of a living memorial. If you lose a son, daughter, spouse, brother, sister or other loved one to an accident or illness, a memorial blog allows everyone to share their thoughts and sympathy with others who have faced the same issues and difficulties associated with this tragedy.
Maybe, this new blog is an effective way for funeral homes, non profits and other organizations to share information and provide online support. For many of us, the grieving process can take years to overcome. Even now, the thought of losing my oldest son still hurts a little, but I was fortunate enough to have friends and family to help me. Had this loss occurred today, a blogging site would have helped me deal with the grief.
Sunday, November 23, 2008
However, I did spot one of his representatives Sunday at a truck stop along I-10. He was holding a church service in the trucker's lounge.
Saturday, November 22, 2008
Here's why have a good Linkedin profile is important. First, a lot of people check the web to get information about you and LinkedIn can direct them to information about you, your work and your company. Unlike most other web sites, the folks at this California networking site allow you to control how the whole world perceives you. While my profile isn't perfect, I have spent some time and effort updating it. And, just like any web document, a Linkedin profile is a work in progress.
So, here are a couple of points for those who have the Steve Martin version of what I would term as the "I was born a poor black child" LinkedIn profile. In other words, you may have entered a name and the the dates they started their duties with a new company There is nothing else to it, and it leaves the reader wondering about you and your qualifications. If you are in any form of community outreach, sales or marketing, having this abbreviated form of a LinkedIn profile is like wearing Bermuda plaid shorts and a dirty T-shirt to a job interview.
To overcome this poor effort in your marketing effort with your LinkedIn profile, I would suggest the following:
1) Take a pad of paper and outline your key points for every job you ever held. Then, write it up into your Linkedin profile.
2) Ask a trusted advisor or friend like my good friend and colleague, Jay Fraser, to serve as your grammar enforcer. Allow them to nitpick it for errors and suggestions on how to improve it.
3) Reach out to others within your industry. LinkedIn allows you to share with others in your industry. Looking for a way to improve a process. Your colleagues will share their input with you, especially if you reside in San Antonio, and their base of operations is Baltimore.
4) Ask your friends, former bosses and other colleagues to comment on your work. These third party endorsements allow you to convince others that you truly are the best in your business.
Finally, here are some great Linkedin profiles that should give you some inspiration for how to make it better:
Brian Massey: One of the best Linkedin profiles on the web because it gives you a sense of what the Conversion Scientist does for a living.
David Smith: Another great profile because it chronicles the CEO of HBMG's achievements for the past 30 years.
Michael Kelly: My friend Mike Kelly's LinkedIn profile shows how endorsements legitimize his efforts and acchievements throughout his military and civilian career.
A LinkedIn profile like these allow you to take advantage of the changes in today's marketing channels. There is no cost for setting one up, but with a little time and effort it can help open your doors to new opportunities and connections.
Friday, November 21, 2008
Thursday, November 20, 2008
With the announcement that my friend Kevin Koym is officially launching Tech Ranch, it's great to see some new form of business development within the Austonio region (for those who don't recognize this term, it's the area between Round Rock to Pleasonton, Texas). As an entrepreneur, Kevin has helped similar projects within Chile and Mexico.
Here's hoping that Kevin and his associates round up a herd of projects that will help the region grow and prosper. In these tough times, it's up to those innovators to help grow new "bidness" with the region.
Wednesday, November 19, 2008
I like also his comments about how public relations guys sent him a five-page report on copper future when he was at the AP. Knowing that there wasn't a lot of copper firms in San Antonio, I have to wonder why the public relations firm didn't do a little research on Badger's work.
Obviously, that firm's effort to promote copper firm information was a strike out in the game of public relations.
For me, the Internet has replaced TV as the source of news and information. First, I can get the info in real time without having to wait for the score of the Florida-Citadel football game on ESPN or Fox Sports. However, the true source of information and soon, entertainment, is my cell phone. Just ask my wife, and she'll tell you that I will sneak looks at my cell phone for updated news and information.
Crosslink Media, this change towards a heavier usage of the cell phone is an ideal situation for them. I believe the company has created some truly innovative marketing applications for cell phones. However, the cell phone has some other operational capabilities that make it appealing to businesses.
For example, south Texas gets one or two ice storms every year. When the roads and bridges freeze because the weather gets below 32 degreees, a lot of companies use their local TV and radio stations to report business or delayed closings.
However, what if that business could enroll every employee's cell phone into a database that sends a message at 6 a.m. that because of inclement weather they can spend a couple of extra hours at home until the roads thaw out? Imagine too, that you have a family of three kids, one in the local college, one in a public high school and another at parochial elementary school. Each school could also send an advisory about possible class cancellation.
There are ways that marketing companies and advertising firms can make money by the use of these new devices. However, the traditional ad firms make too much money on traditional TV advertisement for them to think of ways to use wireless advertising. For traditional business, it's time for them to ask their advertising and public relations firms to show them the ways that they can embrace wireless technology as well as a better use of Internet campaigns.
Monday, November 17, 2008
For a guy that has been fired three times, his advice is timely and worth sharing with those who are looking for a job or think their future with their current company is dubious.
Saturday, November 15, 2008
First, the Lonestar Brewery condo redevelopment project was featured on KSAT 12's 10 p.m. newscast. Steve Spriester, the anchor of the evening news, completed a 2-minute feature on the brewery. And, then this morning, I noted that the Express News featured the brewery on their roadmap for the Nov. 16 marathon.
Then, HBMG, my longtime client, was featured Friday in a story on their new E-Manager software in the Austin Business Journal.
Lastly, Crosslink Media, a new client, was featured in the San Antonio Business Journal.
Friday, November 14, 2008
My ultimate goal is to get readers for her blog. And, I know this takes time. So, I am going to let her fly about in her puddle jumper of a blog. In time, she'll want to reach into a higher stratosphere.
But, what do you expect from the same management team that dropped Doonesbury for one week because Trudeau correctly picked Obama as the winner. Note to Express News editors: "Get some cojones and push Roy." It will increase your readership/page views/advertising revenue.
During my Air Force career, I set up the Internet for the Allied Forces Southern Europe Public Information Office. We used tools like Gopher, Veronica and Archie to monitor the pulse of the Bosnian conflict and the growth of NATO in former Warsaw Pact nations.
Looking back, I realized that I was a trailblazer in this area. I remember my American military colleagues looking at the early stages of the Internet and not understanding its capability. Now, a California developer has created a tool to monitor the use of Twitter and other social media tools with its CrisisWire.com application. For government public affairs professionals, this is like my use of the older Internet tools at AFSOUTH during the Bosnian conflict.
Having listened to a video and checked out their web site, I think it's a great application. However, the developers have a major technology barrier to overcome. The typical public affairs or information officer has to deal with the firewalls and security infrastructure protecting their organization's information system.
For this new app to work, the government has to allow its PAO and PIO professionals to have access to the world wide web. As most government firewalls protect their information structure by not allowing PIOs to not monitor the blogosphere with their processes and fire walls, it's time for the proactive government communication types to work out a process that allows them fulltime access to Twitter and blog sites.
The easiest solution is to allow PAOs to have at least one or two laptops with an air card that allows them access to the full capabilities of the world wide web. And sadly, the public affairs professionals have enough other "turf battles" that the availability of the fulltime use of the Internet is probably not their highest priority.
From talking to search engine experts, I don't expect to see any changes in their tactics. Companies like Google, Yahoo and Ask.com make a lot of money from helping businesses get the number one position in local and national searches. I just wish that there was a way to find an alternative to the phone book with the Wayne Wright ad on the spine.
Thursday, November 13, 2008
Wednesday, November 12, 2008
Here's what I will probably tell my shy introverted son, Peter, who's 19 going on 20: "If for some reason you get a Playboyesqe picture of a girl who is not 18 years of age, tell them that you're going to delete it and that you don't welcome these kind of pictures." By accepting this photo, you could put yourself under jeapodary of child molestation."
As an added way to protect your children, I would tell them your computers have Helix installed on it and that you can catch these unsolicitied pictures at any time.
Tuesday, November 11, 2008
My wife can tell you that I love to use the Twitter and the blogging stuff. Truthfully, I have the TV on as background noise, but I often turn it off to reach out to other people.
Cisco and IBM mashup -- how Fortune 500 companies are recognizing the potential of video surveillance platforms
For security industry professionals, the cross development between Cisco and IBM is significant as it helps develop new uses of security technology within business. As a security publicist and marketer, I have helped my clients develop the concept that surveillance tools can do more than keep a business secure. In the construction industry, surveillance tools can help with operational and safety management. When Fortune 500 companies like Cisco and IBM recognize the potential of video surveillance platforms, integrators and dealers will benefit with increase marketing exposure and sales.
Monday, November 10, 2008
Sunday, November 9, 2008
Although most cities held their Veterans Day parades yesterday, most of us will ignore the day except to get angry when our financial institution closes for their "bank holiday." My local schools will stay open on Veterans Day to allow teachers an extra day off during the Thanskgiving Week holidays. Our federal and state government employees will have a holiday, and many will take a vacation day Monday to extend their holiday.
As a veteran, I'll wear my medals in public today in church, and I will go to the Fort Sam Cemetary Tuesday to honor my fellow comrades. Yet, most Americans will not even understand the significance of this day nor will they remember that Tuesday is Veterans Day.
American military protect our freedoms to express ourselves in public. While on active duty, I remembered going to a public school symposium on how organizations could help their local schools. As the chief of community affairs at Lowry AFB, Colo., I worked with school districts to help their teachers learn how to call upon my base for speaking and educational resources. One school administrator, who looked like she was still living the "free love" era of the 1960s, asked me if I was going to teach her students how to become "baby killers."
"No, I am going to teach them how to appreciate the fact that people in uniform allow people like you to express their feelings in public without the fear of repercussion," I said. And, then I smiled.
About six or eight people came up to me afterwards and thanked me for having the courage to confront that woman. In time, thanks to the efforts of the 200 or more volunteers who worked with me at Lowry, we helped to overcome the attitudes of others like that one educator.
The moral of the story? First, veterans should be proud of their accomplishments to protect American democracy. Secondly, we should take the time to recognize our service. Lastly, we should make our elected officials remember the sacrifices of our service. The fact that unionized federal employee groups get both a retirement check and disability pay, while disabled veterans don't get the same type of benefits is one of the many things wrong with the way that brave men and women who protect our country is something our politicians can amend right now with legislation.
If more veterans show proactively to others what it means to be a veteran, more Americans will support the benefits and services that veterans, especially disabled ones deserve.
Saturday, November 8, 2008
Friday, November 7, 2008
I know of several businesses who monitor their employee's emails and blogs. For a small company, it's pretty easy to find blogs by using the google.blog.search tool. Even so, a well defined policy that is often communicated to every staff member is a must so that your company and organization doesn't find something that could create a bad image.
Thursday, November 6, 2008
Wednesday, November 5, 2008
So, what's the deal with the San Antonio Express News and Doonesbury? It wasn't until I looked online that I found out that my daily newspaper was using old strips to fill their editorial hole.
Perhaps, the editors made a decision note to run the strip because the one running today had Obama winning. I plan on writing an email to the local editors protesting their decision to not run these strips.
Tuesday, November 4, 2008
As a youngster, I grew up in Decatur, Ill., a town that has seen its fair share of twisters. While in the Air Force, I made it through a minor typhoon. And of course, I have a wife who has lived most of her youth in Miami, a city that attracts it fair share of hurricanes.
Hurricanes are somewhat predictable, and they take before they strike a city. Tornados can fall out of the sky at anytime without warning. From talking to several experts at ASSA ABLOY, it's difficult for the typical school to react quickly to a twister. In Kansas, the state statutes require that schools test their tornado response three times a year. In most schools, that means going outside into a hallway and having each student putting their head between their knees.
In Enterprise, Alabama, students went into the hallway where a Fujta Scale 4 tornado (a tornado with wind speed of between 207 to 260 miles per hour) killed 11 students. The district thought that the hallway was safe but a wall caved in, killing them.
The new FEMA 361 guidelines provide districts with the resources needed to build a safe school shelter, but then there's a funding issue. In Wichita, funding for 60 schools is part of a major bond package that voters will approve today. As FEMA has grants that pay for up to 75-percent of each shelter, schools still have to finance the remaining amount.
I believe that a school's ability to protect their students from a twister is about as good as their policy to deal with a crazed gunman. Most educators can talk a good game, but when a crazed gunman or a twister hits, most don't have an effective way to deal with the issue.
It's only when people ask their school that effective chance can occur. I hope that my completed article will arm people with the information needed to make schools safer.