Tuesday, September 16, 2008
Generating positive publicity in Atlanta......
I am in Atlanta for the ASIS security trade show helping my clients, ASSA ABLOY and ABM Data Systems generate media coverage for the months ahead. It's a three to six month process to work with publications such as Security along with Security Dealer and Integrator as well as others in the industry.
As I was making my morning rounds, I found four publications with an article that I had written or arranged an interview for a client. This effort took a lot of time, and it helped that the articles came out in time for this trade show.