I am in Austin for the Green Technology Alliance when I got a phone call from a client about Alan Weinkrantz's first column in the San Antonio Express News on viral marketing. When I first began working with this client, I had suggested that he looked at blogging and other viral marketing efforts as a way to publicize his product.
Now, that this client has seen Alan's column, he's convinced that we need to ramp up the viral marketing effort.
All the Cosmic Tumblers Have Clicked Into Place
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It’s hard enough as the leader of a company to keep yourself and your team
on vision. It’s harder still to pivot from the original vision to something
ne...
4 days ago


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