Thursday, May 29, 2008

GTA to hold its first forum next week

As the public relations guy for the Green Technology Alliance, I am working with the organization to get the word out through traditional and not so traditional media methods. If you are a media type who wants to know more, email me at matt (at)mindtalent dot com


Overview: The Green Technology Alliance of Austin (GTA) will holds its first information forum, Tuesday, June 3, 8:30 am until 12:45 pm at the Microsoft Technology Center, 9606 North MoPac Expressway, Suite 200. Industry leaders in green technology from Microsoft, Hitachi, IBM, Sychron and other central Texas technology firms will speak at the event.
About the GTA: "Green technology is an imperative today not only because of the challenges facing our planet but because of the challenges facing the people on our planet," Michelle Naquin, the GTA's chief executive officer said. "We not only need to conserve and protect our resources but we must also find better ways to build economies in disadvantaged areas and sustain and grow the economy in first world countries. The reality is known what isn't understood is how to do it." Michelle Naquin adds that building better economies and addressing better usage of our available resources can only happen when individuals and individual organizations understand what needs to be done to conserve resources.
Seeding the alliance one contact at a time: The GTA is dedicated to helping individual organizations gain the knowledge to understand the products, tools, methodologies and services that can help their organization better conserve its resources, save on costs, improve efficiencies and ultimately improve its bottom line. This focus on the dual requirements of individual and organizational needs to conserve resources while improving the bottom line is what will deliver on the mission of the GTA—building sustainable economies.
Interview opportunities: Media who wish to interview someone about the growth and viability of green technology in Austin can contact our press officer, listed below. Media members are also welcome and encouraged to come to this forum on June 3.
Media contact: Matt Scherer, 210-325-4130 or email: mattscherer (at) gmail dot com.

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